Personalization is everywhere, and interaction templates do not miss it. You can add personalization to online interaction templates in a very simple way.

All you need to do is set “Dynamic Data” as interaction template type inside the editor:

Now the system will automatically do it’s job and personalize the content with dynamic modifiers from:

• user
• unique voucher (coupon codes)
• campaign and template information
• last user activity

Everything works in a similar fashion to transactional emails (only the event will be missing here). You can use conditional statements or simple tags:

• {% if user.score > 100 %} {% endif %}
• **|user.country|**